GWYNETH PALTROW – EST. $150 MILLION
From the moment that she became an international star, Paltrow anticipated monetary gains from the curiosity she generated around her day-to-day life. Even though Paltrow rose to prominence as an actress and performer, her real legacy seems to be her brand, Goop, which was established in 2008. It first started as a lifestyle newsletter that offers recipes, tips, and product recommendations. Later, it became an empire, and eventually, the company moved to e-commerce by 2012, according to Yahoo Finance. As part of her effort to earn money with the help of affiliate marketing, Goop started selling its own products, like facial oil and other products related to skincare investments.
Gwyneth Paltrow was the face of Estée Lauder fragrances, per Vogue, before entering the space of beauty and lifestyle herself. In 2020, Paltrow spoke of her Goop success in a Netflix Documentary entitled Gwyneth Paltrow’s Good Lab. Paltrow has amassed a net worth of approximately $150 million from acting to entrepreneurship and everything between them by Estimated Net Worth, and her empire only also seems to keep on growing.